Jayna Hefford stars in Sonnet Insurance Commercial Spots

[TORONTO] Sonnet, Canada’s digital home and auto insurance company, and the National Hockey League Players’ Association (NHLPA) rolled out the second season of their campaign that features NHLPA members showing how the world has changed both for hockey and insurance.

One Eleven Management Group client Jayna Hefford stars in the 2020 season spots alongside Doug Gilmour, Morgan Rielly, Zach Hyman, Freddie Gauthier and Mario Tremblay.

You can see the first spot entitled “Sticks” here – https://www.sonnet.ca/nhlpa?utm_source=twitter&utm_campaign=SPO_NHLPA_EN_2020&utm_content=Hefford

Full story on the Sonnet and NHLPA partnership can be found here on the NHLPA site – https://nhlpa.com/news/1-19735/sonnet-and-nhlpa-unveil-second-round-of-fan-favourite-marketing-campaign

For more information or partnership inquires contact:

Jeff Dykeman
One Eleven Management Group
jeff@oneelevenmg.com
647.400.4460